Estelle Keeber on LinkedIn: #instagramexpert #instagrammarketing #smallbusinesstips #socialmediaexpert… (2024)

Do you feel overwhelmed with all of the changes Instagram make?Well, I got you.I did the hard work so you don't have to!Check out my favourite updates so far in 2024 in my latest blog...let me know what your favourite new features are or if you want a new feature explaining!https://lnkd.in/eBd8dG5j#instagram #instagramupdates #instagramforbusiness #instagramexpert #leicester #smallbusinesstips

Talk is cheap...I let the testimonials do the talking. 1:1 Instagram Power hour sessions are just £198....book now using the link in the comments. #socialmedia #instagramforbusiness #smallbusinesssupport #socialmediamarketing #smallbusinesstips

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Are hashtags really DEAD??Buckle up, because we're about to dive into the hashtag vs. keyword showdown – where the winner takes all the spotlight! 🌟Instagram Hashtags 101: Think of hashtags as your trusty tour guides. They're those #words or #phrases you see with a pound sign that help your content find its way to relevant audiences. It's like giving your post a VIP ticket to the party – the more relevant hashtags, the more doors it can knock on!Keywords in Captions: Picture this – your caption is like a juicy teaser for your content. Sprinkle it with keywords related to your post, and you're speaking the language your audience is searching for. It's like leading a treasure hunt, and the keywords are the breadcrumbs that guide them to your post.Hashtags vs. Keywords: The Ultimate Showdown: It's not a battle of the fittest – it's a synergy of strategies! Both hashtags and keywords have their special powers. Hashtags make your post discoverable by a wider audience interested in that specific topic. Keywords in captions cater to those who are actively searching for content related to your keywords. It's like having two superheroes team up for ultimate visibility!So theres the basics of Hashtags vs Keywords…you can find out more about how to make the most of both inside our weekly Top Tip Tuesday newsletter link in the commentsLet me know what you think to this in the comments…do you still use hashtags or do you focus on keywords in the caption?Did you even know about either? #smallbusinesssupport #instagramtips #socialmediaexpert #instagramexpert #socialmediamarketing

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Have you ever sat and watched Who Wants to be a Millionaire

As you may have seen yesterday Ive had an influx of new followers and so thought it was the perfect time to reintroduce myself and let you know what it is I do and how I can change the game for you and your business.As you will probably know, my name is Estelle Keeber. Im one of the UKs leading Instagram marketing experts, author and speaker. You may have seen me on IV News, in Forbes or maybe Business Insider where I have shared my expertise and tips over the last 8 years.What are 1:1 instagram power hours?Power hour sessions are 1 hour sessions where we delve into your biggest pain points on Instagram and look at what you need to break through those barrier to start making an impact on Instagram.Here are some of the things people have used this power hour for:•creating up to 12 months of content•understanding where to put calls to actions•learning how to attract their ideal clients•shifting their audience / content focus•crafting an opt in to drive traffic to a sign up or website•how to create reels that go viral•how to use your IG to grow your FB group•how to become known as an expert in your nicheWho is it for?Power hour sessions are for business owners who want a quick burst of support to get them moving forward on Instagram. Maybe you would love to have a social media manager but don’t have the budget? This one off session is perfect for getting you on the right track and moving forward.OutcomesHere are some of the reported results•£12,000 of sales in one month•Increased reach of over 500%•20x more reel engagement•10x more sign ups•Increase in membership subscription•New residual income streams•Increased confidence and knowledge in using the platformHow much?The 1:1 Instagram Power Hour sessions are just £198.Why work with me?In the last 8 years I have helped thousands of businesses make more impact using Instagram. My results and testimonials speak from themselves. If you follow my advice, I guarantee results. Working with me means that you will not only have an expert to hand but you will also have accountability. Limited spaces, book now using the link in the comments. #instagramtips #socialmediaexpert #smallbusinesssupport #instagramexpert #smallbusinesstips

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Instagram is not out to get you and the algorithm is on your side!!When I first started my first business almost 10 years ago, it was said you needed between 4-7 touch points before a sale was made.That could be anything from an email, social posts, an advert or in person meetings or networking.Last week I was told it’s now more than 20 because of the volume of content and marketing that is thrown at consumers.20 touch points!!So I can fully understand why so many small businesses feel frustrated that they are not being seen or making the sales they want. This is one of the biggest pain points my clients come to me with.They feel overwhelmed with trying to keep up like they are on a hamster wheel of creating content and marketing that just goes nowhere BUT it doesn’t have to be this way!Once you understand who your ideal clients are and how to attract them using instagrams features, it becomes easy.Instagram want your accounts to do well, the more time people spend looking at your account the more money Instagram make…it really is about understanding how this works for your business.And this message which was sent from a consultantancy client proves my point exactly.Consistent posting of relevant, valuable and entertaining content works and WILL lead to sales!It just takes a little time, effort and Insta Queen magic ✨What’s your biggest struggle when it comes to using Instagram to grow your business?#instagram #instagrammarketing

Talk is cheap...I let the testimonials do the talking. 1:1 Instagram Power hour sessions are just £198....book now using the link in the comments. #socialmedia #instagramforbusiness #smallbusinesssupport #socialmediamarketing #smallbusinesstips

Picture this – Batman teams up with Superman to save Gotham City. That's what collaborations are on Instagram – an epic alliance of brands joining forces for mutual success. It's like a high-five of creativity, where you combine your superpowers to create content that dazzles!Why are Collabs the Coolest?:👯♀️ Double the Exposure, Double the Fun: When you collaborate, you're introducing your brand to a whole new audience – your collaborator's followers! It's like throwing a joint party where you get to meet new friends and potential customers.📈 Growth on Steroids: Collabs can turbocharge your growth like a rocket. Your partner's audience gets to see your brand in action, and voilà – your follower count gets a healthy boost! It's like handing out free samples at a food fair – people want more of what you're serving.🎨 Unleash Creativity: Collabs are your playground for creativity. You're not just brainstorming with your own ideas – you're merging two brand universes to create something fresh, innovative, and eye-catching. It's like a colourful collision of ideas that sparks magic!💰 Cost-Effective Marketing Magic: Big budgets? Nah, who needs 'em! Collaborations allow you to tap into new audiences without breaking the bank. It's like getting prime ad space without paying premium prices.🤗 Authentic Connection: Collaborating with like-minded brands creates an authentic connection that resonates with your audience. It's like making new BFFs who share your values and vibes.Ready to learn how to find the perfect collaboration partner just like I did with The Outside Inn Glamping…sign up for my Top Tip Tuesday Newsletter in the comments!I would love to know who would you LOVE to collaborate with…maybe we can make some magic happen in the comments? #instagramexpert #socialmedia #smallbusinesstips #instagramforbusiness #instagrammarketing

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Who remembers the Yellow Pages?Your one stop shop for businesses…whether you wanted a hairdresser or a plumber…the Yellow Pages was the place to look.I remember when I started my first ever business more than 15 years ago

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